The Seattle recreational marijuana industry is barely even born, and we’re starting to see a trend that we like. It seems, every new company we learn about, has branded itself thoughtfully and well. Which is really great news for the consumer and industry! If you’ve got a marijuana company that’s looking to expand its brand, you may want to focus a bit more on things like a good website. And the first step of this is finding a good and cheap cpanel hosting provider, as this can make creating a good website much more easy. There are loads of other types of web hosting providers that you can get though, you just have to find the right one for you. So this might mean that you have to check out a company such as HostiServer (you can visit their website here at www.hostiserver.com).
We decided to gather some of favorite logo, packaging, website, interior, app, and t-shirt designs, so you may sample this trend. Enjoy!
Mirth Provisions: Logo design, packaging design, and website design
Mirth Provisions, is on the verge of releasing ‘Legal,’ a line of cannabis infused sodas and cold brews. These beverages will be sold in recreational marijuana retail shops in Seattle and the rest of the state.
We were so thrilled with the obvious effort of branding the company and beverages, I wasted no time picking up the phone and dialing their number. Who was I going to talk to? What was I going to say? I didn’t know and quite frankly, I didn’t care. I just wanted to reach someone affiliated with the company and I figured my mouth would start moving once someone picked up.
According to Adam Stites, CEO, the ‘company and beverages were branded by a significant agency out of Portland, Oregon.’ Stites also informed me, ‘the agency wishes to remain anonymous for the time being.’
Which is understandable. Marijuana used to be so taboo, and among some geographical locations and audiences, it still is. Maybe the agency has a client that would disapprove, if they new the agency is affiliated with a cannabis company?
As far as the branding goes, we absolutely love the “sleepwalking stoned” squirrel logo, the “We the People” manifesto on the website, and the warm bottle design printed right on the glass.
The Amsterdam Exchange: Logo design and interior design
We have been following The Amsterdam Exchange ever since we discovered this ambitious project in April, well before they opened their doors to the medical and recreational marijuana crowd. Since then, Jessica Mills (manager), Jewelz Hawkins (artist), Caleb Dykstra (graffiti artist) and Leah Hatcher (public relations), have been working day and night to make this dream a reality.
According to Mills, the simple yet effective logo is ‘designed by a freelance graphic designer.’ It would look brilliant on personalised t-shirts (see the Imprint website) and other branding materials as well, which is one of the most important qualities a logo must have. An “A” doubles as the first letter of the business name (Amsterdam) and the body of a windmill, which is iconic of the Dutch city. The letter “X” completes the windmill, and represents the second word of the business name (eXchange). Mills is especially happy and proud, they have a marijuana logo that doesn’t feature a cannabis leaf, which is very common among logos in this industry (yes, we are guilty!). This also follows the website designs that we buy this drug on. There are so many templates on SMAR7 Bundle Upsell that are tailor-made to suit this clientele.
Mr. Hawkins is responsible for the beautiful Amsterdam themed murals inside ‘The Exchange.’ Canals and bridges combined with an abstract flair, cover the walls in the smoke lounge on the first floor; while traditional canal houses wrap around and negotiate large mirrors, in the main room, on the 2nd floor. Street art and graffiti, which is common in urban areas of Amsterdam, accent the outside area.
The Aloha Cannabis Club: Logo design
In a really big nutshell, The Aloha Cannabis Club is: “Seattle’s Premier Cannabis Club, Private Social and Adventure Club, CannCierge Services, and only PotShare Community.” According to this ambitious crew, who is busy readying their website for a launch in the near future, expect something ‘different than what’s already out there and fun!’
If their business model comes anywhere close to the amount of aloha spirit their marijuana logo design emits, looks like we will be joining a beach club this summer! We especially like the subtle inclusion of the marijuana leaf, which helps communicate the industry. Looking forward to more details about this cannabis club. Hopefully sandals are a requirement!
Cannabis Company: Logo design
Pete O’Neil and his team of investors, submitted 3 applications for 3 different cities – including Seattle – in hopes of securing a recreational marijuana retail license in the State of Washington. Despite being unsuccessful, after the marijuana lottery winners were announced, the team purchased a license from a lottery winner, for the city of Bremerton. We are very happy to see Pete and his team land a license as he continues to pursuit his dream of opening a recreational marijuana store.
The Cannabis Company is another example of a beautifully designed logo. The “C&C” pays homage to hollywood weed icons Cheech & Chong, while also representing the first letters of the recreational weed shop.
Canary: Logo design, website design, mobile app interface design
So simple and modern. This is the best way we can describe the logo, website, and interface of the upcoming cannabis delivery app developed by University of Washington students. And simple is all we really can ask for when navigating a website, or fumbling through a mobile app, right?
The branding for Canary is yet another example of cannabis-less design. In fact, the only real reference to marijuana is in the color palette.
Winterlife Cooperative: Logo and packaging design
Winterlife Cooperative marijuana delivery service in Seattle is another business which uses the green natural surroundings of Washington State as branding reference. Not only do the cannabis delivery drivers us names of critters as pseudo names, but they also donate proceeds to South Sound Critter care which helps down and out critters.
We like how the bright colors of the marijuana strains names contrasted against the earthy and natural looking packaging labels.
Leafly: Logo design, website design, mobile app design and t shirt design
Last but not least, the winners of the 2014 Geek Awards: Leafly!
Privateer Holdings, a private equity firm, has an assortment of marijuana businesses in their portfolio including this social superstar. Leafly has made periodic tables fun again – or maybe fun for the first time? Privateer may need to consult with a legal firm at some point if there are specific legal private equity requirements. They can find more info over at the sidley website if they are not currently represented.
Their website and app allows one to explore more than 700 strains of marijuana, and find the closest medical marijuana dispensary or recreational pot shop, that carries the strain of choice. Users are encouraged to rate the strains of marijuana as well as the marijuana shops.
We absolutely love the retro 70’s feel of the color palette, and the simple interface of the Leafly app. The periodic tiles translate nicely to refreshingly simple, t-shirt designs, boasting your favorite marijuana strains.
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